Analytics Overview
Understand your link performance with detailed analytics
Every link you create with ShortyLink comes with comprehensive analytics. Track clicks, understand your audience, and optimize your content strategy.
Analytics Dashboard
The analytics dashboard gives you a bird's-eye view of all your link performance. Access it from the main navigation menu.
Key Metrics
Total Clicks
Total number of times your links have been clicked
Click Rate
Clicks over time with trend indicators
Geographic Data
Countries and cities where clicks originate
Device Insights
Browser, OS, and device type breakdown
Individual Link Analytics
Click on any link to see detailed analytics specific to that link:
- Click timeline - Visualize clicks over time
- Top locations - Countries and cities
- Referrers - Where traffic comes from
- Devices - Browser and OS breakdown
- QR vs Direct - Track QR code scans separately
Time Period Selection
Filter analytics by different time periods:
- Today - Real-time clicks from today
- Last 7 days - Week-over-week trends
- Last 30 days - Monthly overview
- Last 90 days - Quarterly analysis
- Custom range - Select specific dates
What We Track
ShortyLink collects the following data for each click:
- Timestamp
- IP address (hashed for privacy)
- Country, region, and city
- Browser and version
- Operating system
- Device type (desktop, mobile, tablet)
- Referrer URL
- UTM parameters
Privacy
We respect user privacy. IP addresses are hashed and we don't track individual users across links. See our Privacy Policy for details.